When writing persuasive & engaging emails that get opened, read and clicked-through—it’s critical that the verbiage grabs attention, holds their interest, ignites desire, and causes action. This combination will generate more income for your business.
The two vital areas in every email are the subject line and the opening paragraph.
- If the subject line isn’t compelling, the email will never get opened. When an email isn’t opened, it doesn’t matter how great the content is.
- Next, are the first couple sentences of the email. They determine whether or not your reader continues to read through the body of the letter.
A riveting story pulls the reader into the message and helps move them easily through the body of your letter.
Ardent Copywriters work hard to monitor the trends of your industry. Following are sample emails from several different niches. They include the food and beverage, writing, and the heating and cooling industry. We will always strive to meet and exceed our client’s expectations.
Please review the following highlighted emails:
Samples 1-3 * Are Direct-Response Email for driving prospects to a sales page for the American Writers & Artist, Inc. (AWAI).
One Two Three
Sample 4 * Is a Direct-Response Email also used to drive prospects to a sales page for AWAI only using a slightly negative, motivated approach.
Four
Sample 5 * Is a Direct-Response Offline Email written to call a customer to dine tonight at their restaurant.
LongHorn Steak House
Sample 6 * Is a Direct-Response Offline Email designed to promote an appointment for a gift album presentation.
Gift Album
Samples 7-8 * Are Direct-Response Emails written for a heating and cooling company.
Seven Eight
Sample 9 * This is an Email spec. I wrote for a survival products company.
Sample 10 * Is a Direct-Response Email tied directly to the Landing Page. If you click on the links, it will take you to the sample “Budget Brainiac” landing page.
A well-written email is just one component of a winning email campaign. Please visit my list building page. You will learn how to incorporate a series of emails to maximize the success of your project.
